Johnny Cupcakes

  • How “Brand Hysteria” Built Johnny Cupcakes

    How “Brand Hysteria” Built Johnny Cupcakes

    REALTORS® looking to make their mark with a unique, personal, and fun approach to marketing can draw inspiration from the self-titled “brand hysteria expert,” Johnny Cupcakes. He grew a business, selling t-shirts from the back of a car, into an international brand worth millions. And he shared his creative approach to building brand loyalty with TRREB…